Connecting for Growth | Peer Support for Business Leaders
John Roberts
CEO
Leadership Collective Australia
"Sales Directors need to be constantly breaking new ground! Sales Director Roundtable is an exclusive, invitation-only program targeted at the Chief of 'Business Growth'. We curate Roundtables based on similar size organisations and a mix of industries to avoid any conflict of interest such as competition. Being a Sales Director is a role like no other. The potential to drive growth and positive change in your organisation is immense, but so are the risks, challenges and the weight of responsibility. Sales Director Roundtable is the newest program in our suite of Executive Roundtables. We are excited to introduce you to a network of like-minded peers so you won’t have to walk the journey alone."
Sue Barret
Chair
Sales Director Roundtable
Sue Barrett is a progressive business and community leader with over 30 years of experience. Sue is the CEO and Founder of Barrett Consulting Group and the Selling Better Movement. In an era defined by AI and automation, Sue has pioneered the integration of critical soft skills, emotional intelligence, and business acumen into human-centred communication, sales, leadership and ethical business practices. Her transformational leadership drives sustainable growth and fosters meaningful connections across the private, public, and community sectors. A passionate advocate for social justice, gender equality, and climate action, she excels in strategic communication, value-based selling, and human-centred leadership, ensuring businesses and communities thrive through empathy, collaboration, and ethical decision-making. Sue says, "Put simply, my job is to facilitate six energetic and thought-provoking meetings over the course of a year. We focus on supporting and encouraging one another to lead as impactful Sales Directors, who make better decisions and ultimately, achieve better results in business and life."
Pitched at the modern Sales Director. The role of the Sales Director is becoming increasingly strategic and focused on innovation. This informal Executive Peer Roundtable equips the modern Sales Leader with the knowledge, skills and network you need to increase both company & personal performance and productivity successfully.
Key Benefits
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Sales Director Roundtable allows our members to spend time working “on” vs. “in” the business
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Your dedicated peer Roundtable is your personal advisory board who will provide collective wisdom and answers to your toughest business issues
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Develop your leadership and communications skills and play a more active role in shaping your organisation
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Learn from other experienced Sales Directors on how they support strategy development and assist in enabling its execution
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Anticipate and understand emerging trends such as technology, automation & AI
Overview
Sales Directors face immense pressure to ensure companies remain profitable and continue to grow.
LCA takes a unique approach by helping contemporary Sales Directors gain practical benefits from being part of a dedicated membership-based peer cohort.
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A Sales Director Roundtable consists of a team of 12 like-minded, non-competing members. These members rely on their peers to offer fresh perspectives, generate new ideas, and address the most pressing business issues and concerns during regular group meetings.
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The group meets regularly to boost business growth and impact by sharing experiences rooted in trust and confidence.
If you’re considering executive development, we know you have various options available, including the traditional MBA, vendor-sponsored networking events, a coach, and other forums.
What sets this program apart is that the Sales Director Roundtable will become your trusted and confidential peer advisory board, ensuring you drive best practices within your organisation and collaboratively address pressing business challenges and opportunities.
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We don’t permit vendors to pitch or market to our Members; instead, we prioritise providing a valuable experience for them.